Finally, the much-await video teaser for the Chicago Steak menu at Grant Achatz's restaurant Next has been revealed. Meaty, raw and manly, the video is just as entertaining as the previous restaurant videos from director Christian Seel.
Set to Frank Sinatra's Fly Me To The Moon, the video features Achatz and his crew (including business partner Nick Kokonas and Next executive chef David Beran) playing poker, drinking liquor straight from the bottle, butchering meat and rocking business suits with swag.
The video is a throwback to the luxurious 1950s steakhouse scene where whisky, cocktails and cigarettes dominated the ambiance. Check it out and tell us what you think in the comments below:
Next: Chicago Steak from next restaurant on Vimeo.